Marketing Your Website


Having a powerful, great looking website is a given, but if no one comes to the site, you've wasted your money. We have put together several online marketing programs, including SEO and SEM, designed to work for small businesses and organizations.

Satisfied Customers


Apprentice Personnel - Temp Agencies Kansas City, Witchita, and Colorado Springs.

Colorado Springs Hot Tub Service - Refurbished Hot Tubs in Colorado Springs - Parts and Service

AMCOBI - Utility Billing Services

Pure Research Products (Del Immune V) - Immune Boosting Supplements

www.InfoPros.com - Technical Writing Companies - Technical Documentation and Courseware Development

Gold's Gym Colorado Springs - Fitness Colorado Springs

Active Life Plan - Accident Insurance

Nicholas Hill Benefit Group - Health Insurance

Adventure Advocates - Accident Insurance

slpTechTools.com - Apps for Speech Therapy


Pay-Per-Click Search Engine Marketing

Pay-per-click search produces the "Sponsored Links" that show at the top and sides of search engine results pages. Pay per click is VERY effective at driving traffic to your website for a defined, controllable monthly budget. Because you only pay the search engine when someone clicks the link in your ad, (hence the name pay-per-click) you pay only when a lead is delivered to your website. Using state of the art management systems we can setup and run pay-per-click campaigns on the top five paid search networks: Google, Yahoo, Ask.com, Bing and AOL.
  • Approximately 100 keywords / phrases.
  • Initial phone consultation & analysis to determine the nature of your business and your monthly PPC budget.
  • Set up Google, Yahoo, Bing, AOL and ask.com PPC accounts.
  • Add keywords and write ad copy.
  • Launch PPC campaign.
  • Monthly phone conference including a PDF report mailed to you showing results.
  • Google Analytics is required.
  • Minimum 4 months to fine tune the program.
$250 setup fee
Monthly Management Fee: $150*
Notes:
  • Setup fees are based on an “a la carte” pricingstructure. Bundled discounts areavailable for some services on a case-by-case basis.
  • *Does not include click-through charges. Click-through charges will be determined by the competitiveness of your keywords and your monthly budget. Minimum monthly click budget = $400

Search Engine Optimization

The goal of Search Engine Optimization (SEO) is to increase the amount and quality of traffic to your website. Our professional SEO and Internet Marketing Consultant will consult with you to select the products and services toward which you would like to focus your marketing efforts. The consultant will then perform a keyword analysis and on-page content analysis to determine trends, relevance, and volume of search queries.
$400 setup fee + Monthly Management Fee (see tiered pricing below)

Silver SEO

  • Monthly keyword analysis, recommendations and trending for up to 20 keywords
  • Quarterly reports with on page SEO analysis of Home Page, Search Engine Rankings of Home Page, keyword recommendations, and more.
  • Quarterly Sitemap optimization and submission to Google, Bing, and Yahoo!
  • 3 Monthly Directory Submissions and updates
  • Invitation to Infront’s Quarterly Seminar on SEO best practices and Google Analytics training.
    $500 per month

Gold SEO

  • Monthly keyword analysis, recommendations and trending for up to 100 keywords
  • Monthly reports with on page SEO analysis of Home Page, Search Engine Rankings of Home Page, keyword recommendations, title tags, headers, and more.
  • Monthly Sitemap optimization and submission to Google, Bing, and Yahoo!
  • Full optimization of a maximum of 3 pages monthly, including the Home Page.
  • 5 Monthly Directory Submissions and updates
  • Consultation on image and video optimization.
  • Monthly reports on number and quality of off-site links
  • Basic analytics Goals
  • Social Media Consultation
  • Invitation to Infront’s Quarterly Seminar on SEO best practices and Google Analytics training.
    $750 per month

Platinum SEO

  • Monthly keyword analysis, recommendations and trending for an unlimited number of keywords.
  • Monthly reports with on page SEO analysis of top landing pages, Search Engine Rankings of various pages, keyword recommendations, title tags, headers, and more.
  • Full optimization of a maximum of 6 pages monthly.
  • Monthly reports on number and quality of off-site links
  • Listing submission to various search engines and directories.
  • Advanced Goals and Conversion tracking in site analytics to optimize conversion.
  • Competition Analysis to look for opportunities.
  • Lead nurturing through Google Analytics and email trickles.
  • Management and integration of SEM account (does not include cost of monthly PPC charges).
  • Directory Submission no fewer than 3 directories/listing sites every month.
  • Monthly report on Reputation and Reviews
  • Invitation to Infront’s Quarterly Seminar on SEO best practices and Google Analytics training.
    $1250 per month
Custom SEO
  • We will customize a search engine optimization program based on your goals and the services you require.
    Contact us for pricing

LinkedIn Ads

Reach Professionals on LinkedIn - the world's largest audience of active, influential professionals. LinkedIn has:
  • 70 million users World Wide
  • 32 million users in the U.S.
  • 7.9 million Business Decision Makers
  • 5.5 million High Tech Managers
  • 1.3 million Small Business Owners
  • 4.2 million Corporate Executives
You can target your ad:
  • By geography
  • By job function and seniority
  • By industry and company size
  • By gender and age
You get:
  • Initial phone consultation & analysis to determine the nature of your business and your monthly PPC budget.
  • Set up a LinkedIn Advertising account on your behalf.
  • Write ad copy and create an image to associate with your ad.
  • Launch PPC campaign.
  • Monthly phone conference including a PDF report mailed to you showing results.
  • Minimum 3 months to fine tune the program.
$250 setup fee
Monthly Management Fee: $100*
Notes:
  • Setup fees are based on an “a la carte” pricing structure. Bundled discounts are available for some services on a case-by-case basis.
  • *Does not include click-through charges. Click-through charges will be determined by your monthly budget. Minimum daily click budget = $10.00

Facebook Display Advertising

Facebook offers highly targeted pay-per-click advertising to its 500,000,000 users. These ads can be targeted by age, gender, geography and user interests. Facebook ads are more flexible than search engine paid ads in that they can be customized to include more copy and an image, which aids in creating awareness and demand for your service.
  • Initial phone consultation & analysis to determine the nature of your business and your monthly PPC budget.
  • Set up a Facebook Advertising account on your behalf.
  • Write ad copy and create an image to associate with your ad.
  • Launch PPC campaign.
  • Monthly phone conference including a PDF report mailed to you showing results.
  • Minimum 3 months to fine tune the program.
$250 setup fee
Monthly Management Fee: $100*
Notes:
  • Setup fees are based on an “a la carte” pricing structure. Bundled discounts are available for some services on a case-by-case basis.
  • *Does not include click-through charges. Click-through charges will be determined by your monthly budget. Minimum daily click budget = $5.00

Online Display Advertising Using ReachDisplay

By using advanced targeting and optimization techniques not available in the offline world, ReachDisplay targets your message to potential local customers where they will be the most receptive and more likely to interact with it: the most popular local and national news, entertainment and lifestyle sites. While these consumers may not need your product or service today, ReachDisplay builds top-of-mind awareness so your brand will be the one they remember when they're ready to buy. We will create appropriate online display ads, and deploy them based on your target audience and geography.
$350 setup fee
Monthly Management Fee: $150*
Notes:
  • Setup fees are based on an “a la carte” pricing structure. Bundled discounts are available for some services on a case-by-case basis.
  • *Does not include monthly media budget. Minimum monthly media budget = $200


LeadWorks Voice (Phone Lead Tracking)

With our advanced call tracking system, there is no longer the need to guess which keywords should be promoted, and which keywords should be fired! We’ll integrate our call tracking system with your website and send you daily or weekly reports on call volume, keywords-to-calls, recorded audio of phone calls, and much more. Youcan even enter a unique code at the end of every phone call to attach your own custom identifiers to the call record. Use codes to attach individual calls to an employee or designate it as a weak lead, a strong lead, or a sale. When combined with our form tracking and advanced goal tracking in Google Analytics, it’s the most powerful and accurate keyword tracking system available.
$400 setup fee
$200 per month for up to 5 Keywords/Numbers
(+$25 per month for each additional keyword or number)


LeadWorks Chat (Live Website Chat Lead Capture)

One of the most effective website lead conversion tools. LeadWorks Chat will convert more of your traffic to leads and customers, improving the ROI of all your online marketing efforts. It will also build trust and credibility for your brand by inviting your prospects to interact with a live person. The chat feature disappears from your site when you need to step away from your desk so there is no need to worry about potential customers feeling ignored. Set it to automatically prompt visitors to chat using a video or popup, or take amore laid back approach and have your visitors click before any interaction occurs. LeadWorks Chat includes live web statistics, live visitor chat, proactive visitor engaging, prospect detection, live web analytics, live PPC campaign monitoring, SMS alerts, operator performance evaluations, custom reports, and more.
$400 setup fee
$275 per month for up to 2 users
(+$25 per month for each additional user)


Blogging

Blogging, in the long term, can be one of the most effective ways of driving traffic to a website ONLY if the blog owner can commit to publishing and moderating the blog content on a regular basis. If you have content that is of value and that you have expertise in, writing a weekly blog article can be a good way to attract visitors to your blog / website. Our blogging platform of choice is Wordpress. Wordpress is a widely used and supported open source (free) blogging platform. It has all the features to allow you to publish articles, receive comments on articles and post replies. It can be "skinned" to match your website's design to create a seamless user experience for your website visitors. Our blogging program includes installing Wordpress on our managed Wordpress server, skinning it to match your website design and training you on how to use your blog.
$850 setup fee
Monthly Hosting Fee: $14.95

Email Marketing via MailChimp

We will setup an account with MailChimp.com and create an email template that compliments your website design. We will do an initial import of your email list (if you have one). We will create an email subscribe form for your website that automatically adds subscribers to your MailChimp.com account. We will provide training to tech you how to manage your email marketing campaigns.
$350 Setup Fee
Note:You will be billed directly by MailChimp for mailing lists greater than 2000. Please visit www.mailchimp.com for monthly pricing.

Social Media Marketing

Social networking websites like Facebook, YouTube and Twitter have become increasingly popular for businesses to distribute news, information and videos. It's important for businesses to start marketing via social media as this medium is growing, yet still affordable. We offer basic setup and consulting for Facebook, YouTube and Twitter.

Facebook Setup & Consulting

Our professional consultant will assist you in setting up an account on Facebook. They will work with a web designer to add the graphical elements needed to brand your Facebook profile page. Our consultant will then spend an hour or so with you to show you how you can manage your Facebook profile for maximum exposure.
$250

YouTube Setup & Consulting

Our professional consultant will assist you in setting up an account on YouTube. They will work with a web designer to add the graphical elements needed to brand your YouTube profile page. Our consultant will then spend an hour or so with you to show you how you can manage your YouTube profile for maximum exposure. This consulting does not include video production, but it does include showing you how to upload videos to YouTube, provide the information needed to promote your video, and finally, how to embed a YouTube video on your website.
$300

Twitter Setup & Consulting

Our professional consultant will assist you in setting up an account on Twitter. They will work with a web designer to add the graphical elements needed to brand your Twitter profile page. Our consultant will then spend an hour or so with you to show you how you can manage your Twitter profile using TweetDeck or HootSuite for maximum exposure. We will also include a standard Twitter "widget" so that your "tweets" will automatically show up on your website.
$250